Monday, December 12, 2011
We frequently get questions from clients and prospective game show users. Why not let everyone benefit from the answers? We thought we'd share here as well!
Q. I need ways to engage my Millennial-generation trainees without alienating the other generations. Will “Boomers” respond to the social/interactive game show as well?
A. Actually, even though game shows ARE a great way to engage the Millennial Generation—they aren’t unique in this.
It’s interesting that we’ve had a new wave of trainers “discovering” game shows—and that wave has been driven by the desire to engage the next generation. (For some reason, Millennials have gotten a “bad rap” as a generation that demands interaction and that you capture their attention.)
But the thing is: all generations need to be engaged and LIKE to be engaged. The Millennials just aren’t typically as patient when your training doesn’t include interaction.
Game shows might be a good way to mix your generations. The game play style is still familiar to Millennials and incorporates—perhaps--a bit of nostalgia for the Boomers. The Millennials will enjoy the peer-to-peer communication of team play, and the X-ers can triumph through competition.
We've seen clients using game shows specifically as a way to bridge the generation gaps in their company; the low-stress, friendly competition (incorporating a lot of positive emotion associations) is a great way to break the ice and get people working together.